Launch Brief (improved fit!)

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Color Black (w/ gray)
Size Small
SKU 007-Blk-S

After making some improvements to the fit and quality, our Launch Brief is back in stock!

Pair these with our new Crew and Mid-Calf socks (as seen on model). Check them out here: Crew and Mid-Calf SOCKS!

PLEASE NOTE: If you have shopped with us before, YOUR SIZE MAY HAVE CHANGED! Pease Order based off our updated sizing chart!

In addition to our changes to the sizing, we also:

  • updated the fit to give you a little more room in the front pouch
  • changed the fabric of the pouch lining to an ultra-soft modal fabric for maximum comfort
  • added a black color-way option!

  • 2 1/8” Waistband made from a smooth, finished elastic for a soft, luxurious feel.
    • Rubber “GA” logo-patch at sewn at the front center for a sophisticated, athletic look and feel.
  • Contoured front pouch constructed from 2 layers of our custom fabrics:
    • Outside layer is a thick, durable ribbed cotton for maximum support and to give your package a fuller, masculine look.
    • Inside lining layer is constructed from our ultra-soft modal fabric for maximum comfort, and contains a pocket opening for our optional soft cup insert (recommended to give your package additional support and volume).
  • 3/4” Wide elastic leg straps to give your butt extra support and lift, and to prevent “wedgies.”
  • Seat and sides made of single layer of our ultra-soft modal fabric for maximum comfort, stretch, and durability.


Front Pouch: 95% cotton / 5% spandex

Front Pouch Inside Lining / Pocket: Modal Spandex Jersey 95% modal / 5% spandex

Seat, Body, binding: Modal Spandex Jersey - 95% modal / 5% spandex

Waist Band: 2 1/8" Width, Heavy jacquard WB elastic

Leg Elastic: Soft, plush 3/4" width elastic


CARE LABEL INSTRUCTIONS: Machine wash at low temperature. Dry on low heat. No bleach!

Front Pouch: fits snug for the 'average' guy, for a fully-packed look.

Seat: Seat has plenty of room to fit comfortably for guys with larger butts.

Size Chart

Waist size *inches*

 Waist size *cm*


28 - 30”

 71.1 - 76.2 cm


 31- 33”

78.7 - 83.8 cm



86.4 - 91.4 cm



94 - 99.1 cm



101.6 - 109.2 cm



111.7 - 119.4 cm


  • Model: Jeremy
  • Height: 6' / 183 cm
  • Weight: 200 lbs / 91 kg
  • wearing a size MEDIUM for all styles and colors, for a snug fit


By purchasing this product, you acknowledge that you have read and agree to the terms of our GRAND AXIS RETURNS / EXCHANGE POLICY.

Also note:

- This product is not eligible for a return or a refund when it is discounted more than 39% it's original price, per our return policy.

Customer Reviews

Based on 30 reviews
Michael Anichini
Overall Sizing / Fit Review: Somewhat small
Pouch Sizing / Fit: Somewhat small / snug
Seat Sizing / Fit: Perfect fit (True to size)

Launch Brief (improved fit!)

Raymond Lavezzi
My Stevies

I Love the fit n feel

Keith Caldwell
Overall Sizing / Fit Review: True to size
Pouch Sizing / Fit: Perfect fit (True to size)
Seat Sizing / Fit: Perfect fit (True to size)
The BEST underwear purchase I’ve made!

This is the best purchase I’ve made and this underwear makes me feel REALLY sexy! You got a solid customer for life!

Keith! So glad you love our Launch Brief! We are happy to have you as a customer! Thanks for taking the time to review and for shopping with us! :) - Steve

Mark Kaufman
Overall Sizing / Fit Review: Too large
Pouch Sizing / Fit: Too large / baggy
Seat Sizing / Fit: Too large / baggy

I received the wrong size! I ordered M and got XXL !!

Hey Mark, I'm sorry for the mixup! I will email you right now and make sure we get you the correct size! I appreciate your support! - Steve

Pete Courtsal
Overall Sizing / Fit Review: True to size
Pouch Sizing / Fit: Perfect fit (True to size)
Seat Sizing / Fit: Perfect fit (True to size)
great support

the brief has the feel of a cup in the very firm pouch that keeps the boys snug and in place, like the option of a soft cup to accentuate your package (some of us don't have the natural package Steve has!)